Rate plans and pricing are more aggressive than has been possible in the past. Gateways allow the integration of network capabilities with enterprise data not traditionally found in the networks. And systems operate more efficiently. Service providers, ISVís, and developers are the target market. IT and telecommunication applications can use wirespeed messaging to achieve access to different information.
The market driving forces of wirespeed messaging include the need to achieve speed, flexibility, and scalability. Used for secure mission critical transaction processing.Advance technology implements next generation architecture.Gateways used to develop and deploy open, standardized, enhanced services across multiple networks.Vendor specific APIs.Messaging significant factor in a range of industries.
Analysis of distributed mission critical messaging market shares indicates that IBM is the market leader. Distributed mission critical messaging markets are the result of automating and packaging systems integration. IT departments are largely dependent on home grown systems to automate the transfer of information between isolated centers of computing.The automation of that process brings enormous efficiency to the systems business.
Wirespeed messaging is expected to be used in a range of industry segments.The ability to transport information over the networks securely, in a mission critical manner represents a fundamental aspect of doing business.Wireless market constraints represent an example of the types of uses for which wirespeed transport is significant.Capacity concern is causing wireless service providers to make difficult choices.As the number of wireless data subscribers and services grow, minutes of use are growing exponentially.A compliant wirespeed messaging platform is useful.
Wirespeed messaging is used to integrate existing IT and network system processes into a unified service execution platform.Wirespeed messaging is used to optimize wireless data rate plans, pricing plans, provisioning, and service activation processes.
GPRS and CMDA networks are using messaging gateways to launch and deploy email, pre-paid, and data services to subscribers.Benefits of the gateway relate to lower cost.Rapid integration of SMS, MMS, switches, and IP routers can be achieved.Messaging at the wirespeed level is kept separate from the application logic.
Applications are transactional with guaranteed message delivery.24 by 7
availability is a significant market driver.Framework services deliver
fail-over, authentication, load balancing, registration, and discovery
Fancisco Partners/GXS Adobe Systems
Information Builders / iWay Software
RAi (Resource Adapters)
Ellen T. Curtiss, Technical Director, co-founder of WinterGreen Research, conducts strategic and market assessments in technology-based industries.Previously she was a member of the staff of Arthur D. Little, Inc., for 23 years, most recently as Vice President of Arthur D. Little Decision Resources, specializing in strategic planning and market development services.She is a graduate of Boston University and the Program for Management Development at Harvard Graduate School of Business Administration.She is the author of recent studies on worldwide telecommunications markets and the Top Ten Telecommunications market analysis and forecasts.
Susan Eustis, President, co-founder of WinterGreen Research, has done research in communications and computer markets and applications.She holds several patents in microcomputing and parallel processing.She is the author of recent studies of the Regional Bell Operating Companies' marketing strategies, Internet equipment, a study of Internet Equipment, Worldwide Telecommunications Equipment, Top Ten Telecommunications, Digital Loop Carrier, Web Hosting, and Application Integration markets.Ms. Eustis is a graduate of Barnard College.
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