Surgical Assist, Campus, Personal Services, and Pharmaceutical Robot Market Shares, Market Strategies, and Market Forecasts, 2008-2014

$3300 - Single Copy or $6600 - Web Posting |Report # SH298220041 | 336 PAGES | 155 Tables and Figures | 2008

Healthcare Robots Market Assessment

Check Out These Key Topics
Surgical Assist Instruments
Campus Robots
Blood Transport Robots Shares
Security Robots
Communication Robots
Drug Dispensing Robots
Home Based Services Robots
Security Home Robots
Personal Help Robots

Surgical Assist, Campus, Personal Services, and Pharmaceutical Robot Market Shares, Market Strategies, and Market Forecasts, 2008-2014


During a robot assisted surgical procedure, the patient-side cart is positioned next to the operating table with the electromechanical arms arranged to provide access to the initial ports selected by the surgeon. Metal tubes attached to the arms are inserted through the ports, and the cutting and visualization instruments are introduced through the tubes into the patient’s body.

Next generation intuitive surgery is implemented with robotic devices. The robotic surgical systems are designed to provide the surgeon with the intuitive control, range of motion, fine tissue manipulation capability, and 3-D vision characteristic of open surgery. Systems work by simultaneously allowing the surgeon to work through the small ports of MIS. All this is accomplished in an intuitive manner, in the same way that the movements of a surgeon’s hands in open surgery are entirely intuitive.

The surgeon performs the procedure while sitting at a console, manipulating the instrument controls and viewing the operation through a vision system. When a surgeon needs to change an instrument the instrument is withdrawn from the surgical field using the controls at the console. This is done many times during an operation.

People are making existing MIS procedures easier, safer and more cost-effective than the alternative methods. The strategy is to broaden the number of procedures performed using a robotic surgical system and to educate surgeons, hospitals and patients as to the benefits of robotic surgery. Key elements of strategy include a focus on key procedures. Procedure marketing efforts are primarily focused within four surgical specialties: urologic surgery, gynecologic surgery, cardiothoracic surgery, and general surgery.

Systems pose a challenge to be relevant and individualized to the special needs of each user. Social behavior plays a fundamental role in assisting all people, including people with special needs. The robot’s physical embodiment, its physical presence and appearance, and its shared context with the user, are fundamental for creating a time-extended engaging relationship with the user.

An adaptive, reliable and user-friendly hands-off robot needs to provide an engaging and motivating customized therapy protocol to participants in school, clinic, and ultimately, home environments.

It needs to establish a very complex and complete human-robot relationship. Robots must be endowed with human-oriented interaction skills and capabilities, exhibit context and user-appropriate social behavior, and focus attention and communication on the user in order to help the user achieve specific goals. Different systems developed in lab research that integrates social elements and systems to form therapeutic programs that monitor, encourage, and assist users.

Stroke rehabilitation has traditionally relied on simple training equipment dedicated for a particular purpose. The advance of computing and robotics techniques provides a chance to improve on several aspects of stroke rehabilitation. Computer control can allow therapies to be customized to the individual need. Systems can be designed to be available when ever needed by the patient.

It may be possible to provide home based systems that can continue to give regular therapy sessions once the patient is discharged from hospitals. Providing intelligent therapy assistance means that there may be a chance to make objective recordings of the therapy session for subsequent analysis. In this process the traditional task of the neuro-rehabilitation specialists changes to mimic the advances brought by video analysis of games typical of professional sporting teams (particularly the teams that win).

The iRobot ConnectR is a way to stay connected to family and friends even when apart. ConnectR is used in pilot programs initially. ConnectR robots are available directly from iRobot as part of a pilot program. ConnectR Pilot Program costs are $199, afterward the product sells for $500. These markets will grow slowly, security applications are most likely to represent early adopter users.

Worldwide robotically-assisted surgery systems equipment shipment markets are set to have rapid growth. Markets at $626.5 million in 2007 are anticipated to reach $1 billion in 2008 and are forecast to go to $14 billion by 2014. Growth comes because the technology is mature and the technology works. It took a long, long time for the markets to evolve, but now the MIS surgeries are accurate and less invasive that alternative surgical methods, creating market opportunity.

A plethora of healthcare robotics markets are emerging including remote presence, security, visiting robots, services robots, and pharmaceutical robots. Robots are different from stationary devices because they have a microprocessor which can be programmed and they can move around. They have sensors.

Companies Profiled
Intuitive Surgical
Cardinal Healthcare / Pyxis / HelpMate
Cypress Computer Systems
Fraunhofer Institute for Manufacturing Engineering and Automation
IPA Care-O-bot
Hitachi Ltd. Honda
LG Electronics
InTouch Technologies
AIST / National Institute of Advanced Industrial Science and Technology and Japan Science and Technology
MicroDexterity Systems
Microsoft MobileRobots
Richard Wolf Medical Instruments
Ross-Hime Designs
Sinters SA
Terumo Medical

Report Methodology

This is the 330TH report in a series of market research reports that provide forecasts in communications, telecommunications, the internet, computer, software, and telephone equipment. The project leaders take direct responsibility for writing and preparing each report. They have significant experience preparing industry studies. Forecasts are based on primary research and proprietary data bases. Forecasts reflect analysis of the market trends in the segment and related segments. Unit and dollar shipments are analyzed through consideration of dollar volume of each market participation in the segment. Market share analysis includes conversations with key customers of products, industry segment leaders, marketing directors, distributors, leading market participants, and companies seeking to develop measurable market share. Over 200 in-depth interviews are conducted for each report with a broad range of key participants and opinion leaders in the market segment.

About the Company

WinterGreen Research, founded in 1985, provides strategic market assessments in telecommunications, communications equipment, health care, and advanced computer technology. Industry reports focus on opportunities that will expand existing markets or develop major new markets. The reports assess new product and service positioning strategies, new and evolving technologies, and technological impact on products, services, and markets. Market shares are provided. Leading market participants are profiled, and their marketing strategies, acquisitions, and strategic alliances are discussed. The principals of WinterGreen Research have been involved in analysis and forecasting of international business opportunities in telecommunications and advanced computer technology markets for over 30 years.

About the Principal Authors

Ellen T. Curtiss, Technical Director, co-founder of WinterGreen Research, conducts strategic and market assessments in technology-based industries. Previously she was a member of the staff of Arthur D. Little, Inc., for 23 years, most recently as Vice President of Arthur D. Little Decision Resources, specializing in strategic planning and market development services. She is a graduate of Boston University and the Program for Management Development at Harvard Graduate School of Business Administration. She is the author of recent studies on worldwide telecommunications markets and the Top Ten Telecommunications market analysis and forecasts.

Susan Eustis, President, co-founder of WinterGreen Research, has done research in communications and computer markets and applications. She holds several patents in microcomputing and parallel processing. She is the author of recent studies of the Service Oriented Architecture (SOA) marketing strategies, Internet software, a study of Push to Talk Equipment, Worldwide Telecommunications Equipment, Top Ten Telecommunications, Digital Loop Carrier, Web Hosting, Business Process Management, Servers, Blades, the Mainframe as a Green Machine, and Application Server markets. Ms. Eustis is a graduate of Barnard College.

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